"We are very pleased to promote this prestigious event for snowmobilers," says John Strome, president and chief operating officer of La Capitale General Insurance. "This partnership complements the great business relationship we have built up with BRP in recent years. Given our significant involvement in this industry, it is only natural for La Capitale to present the Grand Prix Ski-Doo de Valcourt."

Since launching its recreational products insurance program three years ago, La Capitale has listened to snowmobilers and taken their best interests to heart. The company is now involved in snowmobiling on all levels through key industry players like sled dealerships and local clubs. La Capitale also strongly promotes snowmobiling safety, particularly through the major awareness campaign launched October 20 across Quebec.

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