Management of the Polaris Snowmobile division and the Polaris racing program have officially endorsed the International Series of Champions (ISOC) race circuit for the upcoming race season.

ISOC is currently positioning itself to be the premier North American snocross race circuit in the wake of the dissolution of the World PowerSports Association (WPSA). Polaris spokesmen said they are optimistic about the ISOC approach to racing.

“Like our fellow OEMs, Polaris is eager to support a race circuit that provides great competition opportunities and entertaining race events for snowmobile enthusiasts,” says Polaris snowmobile division vice president Scott Swenson. ”We feel that ISOC is taking all the right steps to provide exactly that type of racing environment. We are currently committed to having our Polaris racers focus on the ISOC circuit this coming winter.”

Polaris Racing Manager Tom Rager, Sr., also endorsed ISOC.

“We have known the folks in ISOC management for many years and we feel they really know and understand racing and the business of racing,” says Rager. “We see their commitment to sanctioning safe, entertaining and competitive racing and like the plans they have put forth so far. We look forward to having our Polaris racers compete for ISOC points titles next winter.”

ISOC is based in Albertville, Minn. and is led by former cross-country racer John Daniels. He also oversees Sledhead 24/7, which creates multi-media news and entertainment for snowmobiling enthusiasts.

For the past several seasons, the premier snocross race sanctioning body was the WPSA, but that business ceased operation following the 2007-08 season.

According to Polaris, the differences racers and fans are likely to see as the ISOC becomes the leading race sanctioning group is a focus on regional racing that is less expensive for fans, racers, race teams and circuit sponsors.

2008-09 ISOC National Snocross Tour Schedule
November 28-30, 2008 Duluth, Minnesota
December 12-14, 2008 Ironwood, Michigan
January 2-4, 2009 Brainerd, Minnesota – on the drag strip
January 9-11, 2009 Canterbury – Shakopee, Minnesota
February 13-15, 2009 Eastern National – TBA
February 20-22, 2009 Valcourt, Quebec
March 6-8, 2009 Hayward, Wisconsin
March 20-22, 2009 Lake Geneva, Wisconsin

Related Reading: Ski-Doo to Sponsor ISOC snocross series Hibbert staying with Team Arctic Cat Preparations continue for ISOC

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