Polaris giving back
Winning Riders program contributes to snowmobile associations
Story by Snowmobile.com Staff, Dec. 06, 2007Email a friend Print Friendly RSS
Polaris has made contributions to state and provincial snowmobile associations through its ‘Winning Riders’ program. The company bases the contributions on sales of new Polaris snowmobiles in each area.
According to Polaris, the company has given money to every state and province where Polaris snowmobiles are sold. The 2007 checks were sent out in November.
Associations in the state of Minnesota and the province of Alberta received the largest contributions in the United States and Canada.
This was the third year Polaris has bee involved in the Winning Riders program and the company has committed to extending it through the 2008 sales season. Contributions for 2008 will be based on retail sales between April 1, 2007 and March 31, 2008.
Polaris plans to bolster the program by making four-times the donation for each Polaris 4-stroke snowmobile retailed.
“The growing interest in our strong 4-stroke lineup has prompted us to increase next year’s Winning Riders contributions,” says Polaris snowmobile division general manager Scott Swenson. “This program is one way we give back to the sport and support the organizations that are the very foundation of recreational snowmobiling today.”
Polaris says the money it gives to the state and provincial associations comes with ‘no strings attached.’ Each group can decide how to use the funds it receives.
Membership drives, trail and grooming programs and tourism promotion are some of the projects funded by Winning Riders donations.
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